Apple to Focus on Mobile Devices
Apple’s recent unveiling of the iPad was more than a simple product announcement intended to make consumers want to buy Apple products. The event proved analysts with an opportunity to examine Apple’s focus.
In short, Apple’s focus is going to be on mobile devices. This may not come as a surprise, considering the success of the iPhone, a mobile device par excellence. Apple is going to make its own chipset for the iPad, is refusing to support Adobe Flash, and is emphasizing iTunes. All these signs point to the fact that Apple wants to give users a very specific kind of mobile computing.
Right now, Apple is the largest maker of mobile devices in the world. In the words of CEO Steve Jobs, “Apple is a mobile devices company.” The introduction of an Apple chipset for the iPad shows how the company is more and more focused on the integration between its hardware and its software and does not want to rely on third-party manufacturing.
Via San Francisco Chronicle, image via Apple.
